SPIN
SPIN is a web tool that sits at the intersection between a Content Management
System (CMS) and a Client Relationship Manager (CRM). It allows users to update
news items, event calendars, job postings, and other data on their web page by
simply logging into the tool and typing natural text, selecting display from/to
dates, etc. SPIN also manages large or small sets of contacts – allowing
the user to group them into Spheres Of Interest
– SOI's (groups
of individuals somehow related in the same way), and target specific SOI's
for email distribution, event invitations, etc.
Social Media
Use SPIN to keep an eye on what people are saying about your campaign. Tune SPIN to constantly search for your campaign's key words and keep you updated on what social media, blogs, Twitter, etc. are saying about you.
All Users
Understand who is talking about you so you can meet with them and make sure the right message is getting out there.
Political Users
Track intelligence on your voters. Understand who to update when policy is release.